Marketing, Advertising and Creative Services

Roderick Hotchkiss Burnham

Current City: State College, PA

LOCAL AREA ADVERTISING SALES MANAGER: Comcast Spotlight, State College, Altoona, Huntingdon, Clearfield. October 2006 – December 2012

ADVERTISING SALES MANAGER & SALES TRAINER: CENTRE DAILY TIMES Newspaper, State College, PA. April 1999 – October 2006

GENERAL MANAGER: WMAJ/WBHV/WFGI Radio Stations, State College, PA. August 1995-March 1999

VICE-PRESIDENT/GENERAL MANAGER: WGET/WGTY Radio Stations, Gettysburg-York PA. February 1986-June 1994

REGIONAL OPERATIONS MANAGER: WARM/WSBA Radio Stations, York, PA and WARM/WMGS Radio Stations, Wilkes-Barre/Scranton PA.July 1977-January 1986

PROGRAM DIRECTOR/RADIO ANNOUNCER: WCHA/WCHM Radio Stations, Chambersburg, PA. June 1973-June 1977

NATIONAL/REGIONAL VOICE-OVER TALENT: Appearing in national, regional and local radio and TV commercials and industrial narrations. Winner of 11 “Addys”. Currently Free-Lance Voice Talent. See www.rodburnham.com 1969 - Present

ASSOCIATIONS/MEMBERSHIPS-CURRENT:

State College Rotary Club-Member

State College Presbyterian Church-Member

Free & Accepted Masons Lodge #700, State College

ASSOCIATIONS/MEMBERSHIPS-PAST:

State College Rotary Club-Member Board of Directors

Pennsylvania Centre Orchestra – Member Board of Directors/Vice President

Mt. Nittany Conservancy-Member Board of Directors

Centre County Convention & Visitor’s Bureau-Member Board of Directors

Pennsylvania Association of Broadcasters-Member Board of Directors

Mutual Broadcasting System/NBC Radio Advisory Board-Member

Central Radio Broadcasters Association-Founding Member

First Presbyterian Church, York PA-Deacon

Strand-Capitol Performing Arts Center, York PA-Member Board of Directors

Boy Scouts of America, York-Adams Council-Member Board of Directors

Central PA Health Education Center, York PA-Member Board of Directors

York Suburban School District, York PA-Director

Lafayette Club, York PA-Member

 

PERSONAL:

Place of Birth: NYC, December 1948

Hometown: Greenwich, CT

Resume

Education

Dickinson College, Carlisle PA, Bachelor of Arts (Studies in Dramatic Literature) 1973

Suffield Academy, Suffield CT, Secondary School Diploma 1967

The Brunswick School, Greenwich CT

Andrew Thomas Gaiennie

Current City: Shreveport, LA

8 years as a survey technition, 3 years as a radio station manager, 2 years profesional blogging and content managing, 6 months Constant Contact Local Expert.

Resume

Education

Nicholls State Geomatics Degree

Jack K.N. Tsai

Current City: Walnut, CA

1988-1992: Top window blinds mfg, serve Kmart, Home Base, Standard Brand, Levelor, 3 Days blind, and Lewis Hyman,...etc,  manage over 200+ employees warehouse operation management. (4 yrs)
1992-1996: Computer hardware wholesale company, as Sales/Sales manager, Product Manager, Business Operation, and Business Strategy. (5 yrs)
1996-2005: Founder of P8I in 1996, as import/export, wholesale/distribution, computer parts.
2009-present: Private/Public market investor.
 

Resume

Education

UC Berkeley HAAS School of Business (eMBA) 1997. Marketing.

Mary Beth Huffman

Current City: Carpentersville, IL

Expertise: Business Strategy, Advertising, Marketing, Media, Communications.

Resume

Education

Eastern Illinois University - M.S.

Eastern Illinois University - B.S.

 

 

I have a business that sells equestrian supplies both retail and online. I’d like to begin
using social media as a marketing tool, but I’m clueless as to how to begin. How do I go about 
developing a social media strategy?

 

About the Author

 

This column is brought to you by the Merrimack Valley Chapter of SCORE, with nearly 
70 current and former business executives available to provide free, confidential, one-on-one 
business mentoring and training workshops for area businesses. Call 603-666-7561 or visit 
merrimackvalley.score.org for information on mentoring, upcoming workshops and volunteer 

Ann Z Crane

Profession: Association of Proposal Management Professionals
Current City: Jefferson, MD

30 years of writing and managing proposals to DoD and the federal government. 20 years of systems engineering, software development, and engineering management. Member of Association of Proposal Management Professionals.

Resume

Education

B.S.E.E. and B.S. Psychology

Antoine Loup

Current City: Endicott, NY

 

International, Government, & Regional Business Development
Insulating Coatings Corporation
March 2001 – Present; Binghamton, New York
Develop business relationships with contractors, distributors, facility managers and owners in select regions in the US and around the world, working with all levels of government and businesses.
 
Independent Manufacturer Sales Representative - Middle East Region
Firefree Coatings Inc.
June 2010 – November 2011; Kuwait City, Kuwait / Endicott, NY
Facilitating sales and contractor development throughout the Middle East in order to promote proven fire mitigation systems and products.
Managing Director, Owner
 
International Coatings & Construction Cooperative
March 2010 – November 2011; Endicott, New York
Handle day-to-day operations and oversight of the company programs.
 
Marketing Director
Burgan One General Trade and Contracting
March 2010 – October 2011; Kuwait City, Kuwait
Develop marketing programs and advertising for promotion of construction products.

Resume

Education

 

State University of New York Institute of Technology at Utica/Rome
MBA, Marketing (not complete)
2009 – 2011 
 
Binghamton University - School of Management
Bachelors of Science, Business Administration / Management of Information Systems
2006 – 2008; 
Graduated Summa Cum Laude
 
Broome Community College
Associate in Science, International Business; 
2004 – 2006
Activities and Societies: Member of Phi Theta Kappa & Alpha Beta Gamma
 
Continuing Education:
 
GSA Federal Acquisition Service / FAI : GSA MAS Contractor Team Arrangements, March 2013
 
FEMA / EMI : US Dept. Homeland Security - IS-923 Performance Management, Feb. 2013
 
FEMA / EMI : US Dept. Homeland Security - IS-100.b Incident Command System, An Introduction (ICS 100), Feb. 2013
 
FEMA / EMI : US Dept. Homeland Security - IS-42 Social Media in Emergency Management, Feb. 2013
 
FEMA / EMI : US Dept. Homeland Security - IS-454 Fundamentals of Risk Management, Feb. 2013
 
USIP - Negotiation and Conflict Management, Certificate Course, Aug. 2012
 
USIP - Interfaith Conflict Resolution, Certificate Course, April 2011
 
USIP - Conflict Analysis, Certificate Course, March 2011
 
Direct Marketing Association - Successful Direct Marketing, Aug. 2010
 
U.S. General Services Administration (GSA) - Pathway to Success, Feb. 2010
 
Texas Tech University - Creating and Increasing International Sales and Profits, July 2008 - Jan. 2009 
 
Empire State Development / Alliance for Manufacturing & Technology – Export NY, 2007 - 2008
 
Direct Marketing Association - Strategies to Successfully Expand Abroad, 2007

 

Shenandoah Chefalo

Current City: Traverse City, MI

I spent 20+ years as a Law Office Administrator handling everything from Human Resources to Marketing, Advertising, Customer Service and running a service office. 

I have spent the last 4 years as a Business and Life Coach. Counseling, Consulting and Coaching businesses and business owners to reach their greatest achievements.  

Resume

Education

Michigan State University (BA) in Interdisciplinary Studies in Social Science, Human Resources

Coach U-Core Essentials Graduate (Life, Business and Executive Coaching)

Ask SCORE

Our four-year-old printing business is finally on solid footing. We’ve worked hard and 
been very fortunate, and now we’d like to begin giving something back to the community. What 
types of activities can you suggest?

 

About the Author

This column is brought to you by the Merrimack Valley Chapter of SCORE, with nearly 70 current and former business executives available to provide free, confidential, one-on-one business mentoring and training workshops for area businesses. Call 603-666-7561 or visit merrimackvalley.score.org for information on mentoring, upcoming workshops and volunteer opportunities. SCORE is a national, non-profit organization and a resource partner of the U. S. Small Business Administration.

Alan Morganstein

Current City: Housatonic, MA

President, Prime Marketing, independent marketing consulting company - 1991-2002. Color Graphic Systems Department Manager, Canon USA, 1989-1991. Middle management, Xerox Corporation - 1965-1989 - National Product Marketing Manager, Long Range Planning Manager, other positions. Direct Sales, Dealer Sales and Sales Training Center Manager, Olivetti-Underwood Corporation - 1957-1965.

Resume

Education

BBA City College of New York (CUNY), 1954. MS International Business, Columbia University, 1958.

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